Monthly: April 2014

Longwood University Taps Joe for Fresh New Look

FARMVILLE, VA. - The Lancers arrived in the Big South with a new purpose. Now they have a new look. A new logo unveiled Wednesday, April 9 reflects the progress Longwood University athletics have made since 2007: transitioning to Division I and entering the Big South Conference, in which the Lancers posted their first-ever championship in their first year of competition. Modified from the mark used since 2006, the new logo is powerful and modern -- a bold statement that the Lancers have arrived. A darker blue color, and new horsehead and banner, give the primary logo a stronger and more athletic

Joe Unveils New Identity for Austin Peay Governors

CLARKSVILLE, TN. - Austin Peay State University Athletics unveiled its new visual identity series and brand marks on April 1. The series, which includes an updated primary logo as well as a new Governor Peay logo along with a fresh word mark heightened by a contemporary font, embodies APSU's new "Culture of Excellence" characteristics. "We're very excited about our new visual identity," said APSU Athletics Director Derek van der Merwe said. "This is something that is important for the future of APSU athletics. These new marks strengthen the APSU brand and will factor in everything from marketing to recruiting. "In our meetings with