Daily: July 26, 2018

Atlantic East Conference Unveils Logo

ASTON, Pa. - The Atlantic East Conference has completed work with Bosack & Co., one of the country's leading college branding firms, to produce the first-ever Conference logo. The new Atlantic East logo is a bold, athletic interpretation of a solid "A" letter form, representing the integrity of the conference and its members. The A is on an Atlantic Blue ground and built with two simple geometric shapes of White and Gold representing the essential collegiate competitor-- Student and Athlete. These shapes are overlapped by the Red arrowhead of a compass pointer that is facing in a left-to-right or Easterly direction, representing aspiration and